Accountants firm rebrand with dynamic fresh new image

Accountants rebrand

Story: As the senior partner retired and with the succession of new partners, the moment was right to review the image of this accountants firm and look to the future. Principles names were rejected in favour of a name selected by the new partners.


Delivery: The favoured design route broke completely with their past with a design based around a specially created font style unique to Addicus and an abstract motif inspired by the quarters of the financial year, expressed through fazes of the moon. Includes: stationery and way finding signs.
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HUTTON & PARTNERS


design excellence,
brand communication, packaging

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